The ministry of Science and technology first put up for auction 50 domain name “.vn”, with the starting level of 10 million.
This is the first time the name of the national domain “.vn” have a length of 2 characters are held at public auction by online form. Auctions take place in three days 18, 19 and 20/3, due to the Auction company, the partnership held by Vietnam.
Auction list consists of multiple domains is evaluated meaningful brand, or associated with industry.
The first group associated with the brand or abbreviation brands such as mb.vn, lg.vn hc.vn, cj.vn, jd.vn, jt.vn, there is high value in the protection and development of brand asset number.
Group Monday that the domain name is suggested by the industry as ot.vn (auto), dd.vn (mobile), fa.vn (finance), gc.vn (golf), ex.vn (import-export)..., in accordance with the business, organizations need to build brand specialized.
Tuesday is the group name domain according to social trends and cultural figures such as 2k.vn, ok.vn, hi.vn, f0.vn, ez.vn, I.vn..., have spread in the environment of.
In addition, the domain name, font – number of poles short as p1.vn, j2.vn, t7.vn, g8.vn. modern fit technology field and have potential long-term investment.
The auction is held according to the method of paying the price up and made individually for each domain name. Each session is a minimum of 20 minutes. Step price each match is 1 million.
The starting price is 10 million a domain name, do not include taxes and the costs incurred. Participants must buy profiles with the price 50,000 and placed before 1 million per domain name registration in the auction.
According to the Vietnam Internet center (VNNIC) – Ministry of Science and technology, the auction in order to efficiently exploit Internet resources national, at the same time create opportunities transparency to business, investors and individual approach, own the identifier online with originality in the ecosystem of “.vn”.
Active auction is done in accordance with the current legislation, ensuring transparency, equality, and healthy competition. The auction winner is granted the right to use the domain name as specified and made transferable rights to use according to current regulations. This means that the domain name “.vn” can become the property of valuable investment and trade, not merely is the website address.
Domain 2 to be resource, especially due to the finite amount, structure concise, easy to remember and valuable brand awareness high. Bringing groups of this domain name out public auction marked the first type of resource this number is allocated by the market mechanism.
This activity also promotes the Vietnam business brand building of strong, increase the competitiveness and economic development of. After the first auction, the Ministry of Science and technology plans to open a tranche domain name auction “.vn” Monday at 6 months.
Source: vnexpress